CANNONBALL
EVENT BRANDING
The cannonball is a fundraising event that celebrates the philanthropic work of the Columbus blue jackets. we developed the branding and visual vocabulary for this event. the cannon serves as a focal point for the arena where the blue jackets play and is a graphic element within the event logo. collateral was designed to amplify the event’s theme of “modern American bandstand”.
MEDABLE
BRAND REFRESH
Medable operates as a global platform for decentralized clinical trials. in collaboration with the brand design team, the look and feel was updated to reflect the human-centered, tech-forward nature of the platform. an emphasis was placed on a stronger type hierarchy and better balance of negative space to give the brand a sophisticated, tech feel.
GREENE CUISINE SEASONING LABEL
greene cuisine is a health based food seasoning. the packaging was designed with an energetic flair to help it stand out from the competition. each flavor consists of a pattern that illustrates the flavor of the seasoning.